Who’s ready to wet their whistle during Whiskey Week starting Wednesday, Feb. 2 at Bally’s Atlantic City?
What in the world is Whiskey Week, you wonder? (We hit our alliteration quota for the month).
The four-day Whiskey-centric affair features multiple events between Feb. 2 and Feb. 6, including tastings, meal pairings, trivia and game night.
A winter weekend without football at the Jersey Shore can only get better with a lowball glass and a candlelight dinner, right?
Brands such as Jack Daniel’s, Bulleit, Makers Mark and Basil Hayden are all taking part in the festivities.
“In the cold winter months, nothing warms up the palate like a sip of bourbon,” noted Michael Monty, assistant general manager of Bally’s Atlantic City. “(Whiskey Week) is something we’re really excited about, particularly this time of year when customers are looking for events to come to the casino and enjoy themselves.”
Rundown of Whiskey Week
So, what’s on tap?
Well, things kick off with Meet the Maker sponsored by Makers Mark. It’s a VIP tasting event at Water Dog Atlantic City. Later in the evening is highball game night at the FanDuel Sportsbook lounge.
Thursday night is a four-course dinner at Guy Fieri’s Chophouse, preceded by Jack Daniel’s Happy Hour. Whiskey & Wisdom trivia goes all night at Water Dog.
On Friday, help Crown Royal and Bally’s create care packages for U.S. military troops overseas in the hotel lobby.
A four-course Frank Sinatra dinner at Jerry Longo’s Meatballs & Martinis is available Friday, Saturday or Sunday evening.
Close out the weekend on Sunday morning with whiskey brunch at Water Dog.
A complete list of Whiskey Week events can be found on the Bally’s Atlantic City website.
Welcome back to Bally’s AC
But Whiskey Week is more than just a promotion of the world’s greatest beverage (according to this author). After all, there’s no shortage of whiskey-themed events in Atlantic City casinos.
The inaugural Whiskey Week will also showcase the property’s new restaurants, renovated hotel rooms and updated gaming floor, Monty said.
Bally’s Corporation is in the process of spending over $100 million at the Boardwalk casino hotel. Some improvements, such as the sportsbook and high-limit room, are already complete. Others, such as a new indoor/outdoor multi-story entertainment venue replacing Harry’s Oyster Bar, are in the works.
“We’re really excited about all these projects individually,” Monty said. “But, collectively, it’s about continuously improving the (property), and we welcome anyone who hasn’t seen the property in recent memory to come back and see us.”
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